Google Cloud
India Google Cloud APAC Summit
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MEDIA RELATIONS
STAKEHOLDER ENGAGEMENT
Objective
Improve the market perception of Google Cloud and Google Workspace by engaging industry analysts.
Strategy
Designed a program to globalize the Google Cloud Analyst Summit.
Result
The Google Cloud Analyst Summit successfully took place across North America, India, Japan, Singapore, and Australia resulting in a 55% increase in analyst interactions.
58%
YoY growth in analysts net perception
75%
Increase in analysts engaged
55%
Increase in analyst interactions