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Travel and Tourism
Ruder Finn Asia has a proven track record in creating public relations campaigns aimed at creating awareness and excitement for domestic and international travel-related clients, including national and regional tourism organizations, hotel and lodging establishments, individual resorts and attractions, international airlines, and high-profile international events. All our programs are designed to spotlight a client's unique characteristics. Within our travel and tourism practice, we have successfully developed marketing strategies, organized media familiarization trips, secured national and regional consumer promotions, executed special events and travel trade outreach programs, devised and implemented crisis communications plans, as well, as developed local public education programs. Sensitive to the changing demands of consumer and business travelers, Ruder Finn Asia monitors industry trends and developments, while maintaining vital links with a fast-changing roster of airlines, hospitality organizations, travel agencies, tour operators, meeting and incentive planners, cruise lines, and of course, those who shape public opinion most -- electronic and print media. |
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