Travel & Tourism
With over two decades of experience in the travel and tourism industry, Ruder Finn Asia serves clients from hospitality to airlines, cities to countries, mainstream to luxury destinations. Proven experience with retainer clients has extended partnerships across our Asia network. Our research discovered that traditional demographics no longer applied in the online space; today, intent is the new demographic and understanding consumer intent is essential to developing the right strategy. We also have expertise in supporting governments with communications strategies for tourism recovery after a natural or man-made disaster, or political upheaval. Our unique foresight can leverage political events and official visits as powerful communications platforms, as well as create the right partnerships between destinations and well-known brands or establishments.